If you’re like most entrepreneurs, you’ve probably produces one, or two, or maybe even a hundred webinars in the past few years. Webinars are excellent tools for attracting prospective clients and building your email list. They also offer a low-stakes way of delivering value, immediately, to anyone watching. But webinars take a lot of time to produce, and a fair bit of marketing to be successful.

There are tons of reasons why your camp should be podcast, especially during the summer. But what about when summer’s over? How can you continue to make use of your podcast as a platform for engagement, marketing, and staff recruitment? The bottom line is that while podcasting makes an awesome summer program, it can serve your camp best during the off-season.

Thinking about bringing a podcast to your summer camp? Here are 5 reasons, driven by the latest data on how kids interact with podcasts, why you absolutely should be podcasting at camp in Summer 2023.

A limited series podcast provides new and existing members with a fresh way into synagogue life. Across 4-6 short episodes, your synagogue’s podcast can tell the oddities of your congregation’s history that no one remembers, keeping the lore alive for a new generation.

Podcasting is a great tool for faith-based communities looking to serve the diverse emotional needs of their congregation. The nature of podcasting serves to create intimate relationships with listeners, cultivating and deepening direct congregational engagement with clergy, educators, and other leaders.

You’re probably aware that if we’re having a conversation, the voice I hear in my head when I talk isn’t the same as the voice you hear when I talk, and vice versa. That’s because each of us is physically hearing ourselves differently than we’re hearing each other. It all has to do with the way sound vibrates and travels to our ear drums.

A private podcast, one available just for your members, offers another way to engage your synagogue members, offering them relevant programming they can enjoy at home, or on the go, at their convenience. Leveraging the immersive power of audio, podcasts offer a way to engage personally, and intimately with individual members, and groups of members.

Whether you’re a camp professional, summer staff member, parent, or lay leader you’ve probably heard people talk about the “camp bubble” before. It’s the idea that we’re creating an isolated atmosphere at summer camp. One where campers and staff alike can feel safe to explore themselves and their place in the world. To have new experiences, test new skills, and build relationships. For Jewish summer camps, this often means creating intentional Jewish communities based on love, learning, and growth.

Podcasting is best known as an open-ended, non-stop, publish til you drop endeavor. Successful podcasters often have hundreds of shows under their belts, and often multiple shows to their credit too. For nonprofit organizations looking to engage their community, attract donors, or provide thought leadership in their sector, starting a podcast with no end in sight is too intimidating to even consider.

If you’re a non-profit, not for profit, or charitable organization then chances are you’re hyper focused on the bottom line. Every penny counts in nonprofit budgeting, and podcasting is no exception. The costs of podcasting can add up quickly, with physical equipment, software service subscriptions and editing fees. Of course, that’s all before you upload your content to a hosting service, and send it out to podcast land! Affectionately known as Podland.

If what you love is defining a public voice to weigh in on what you care about, well a podcast is just the start. How about those provoking conversations? Lots of podcast hosts supplement their income by offering coaching services. Editing is the easiest way to build a career around podcasting, because it’s the task that most people like the least.

The short answer is no, not really. If you really want to, though, you can live podcast, in a manner of speaking. There’s no way to livestream a podcast right now, but that doesn’t mean you can’t livestream your podcast. Keep reading to learn more.

If you’re not using links in your podcast descriptions, you’re missing a golden opportunity to capture an audience on another platform and portal them to your own space. That might be a website, a YouTube channel, a Discord thread, or even a paid membership. The bottom line is, people who are reading your episode description are already engaging with your content, in the moment. Links can help you capitalize on that engagement, to solidify it, and deepen it over time. Here are three ways links can help your episode description.

My experience isn’t unique. Like so many other millennials, I don’t live in the community where I was raised. My family helped found that synagogue. I was there on the first day of Hebrew school when we met in the parking lot because the building wasn’t finished. I know why the disco ball is hung for the gala every year—for the history, not the pretty lights.

In January 1996, Bill Gates, who at the time was still CEO of Microsoft, published an essay on the company’s website staking the famous claim that “content is king. Twenty eight years later, his words are more true than ever, as content continues to dictate how we spend our time and ultimately money, on the internet. Great content isn’t about going viral, of course, it’s about serving your community — whoever they are —with the experience they’re seeking, in an entertaining, informative package. Whether your community is 100 close knit friends, or 100,000 followers on YouTube, the playbook is the same.

Intimacy is the new gold standard of the 21st century. Meaningful connections with other humans are what we hunger and after seek out. That’s where podcasting draws it’s power, from our desire to connect personally with each other. Because podcasts bring an authority of your choosing straight into your ears, literally inside your head.

It’s one of the most common questions clients ask me. How long should my episodes be? There’s one important point to remember, though. It doesn’t matter how long your episodes are, it matters how long people are listening, and there are many, many variables that affect that.

The future of podcasting isn’t in long form interview style podcasts. There are only so many fascinating people to interview, who are also willing to be interviewed, and will talk about what you want them to talk about. There are hundreds of great interview podcasts out there, in every niche. If you’re someone who’s building a podcast to deliver actionable content to your audience, interviews are a great way to get started.

When it comes to measuring your success as a podcaster, there’s so much more to consider than downloads. One of the most popular metrics podcasters use to measure their success is average consumption—the amount of an episode your audience listens to, on average.

What does a digital producer do? More importantly, what can one do for you? Simply put, a digital producer helps you produce better content, faster, with less work on your end.